We're delighted our passive sustainable investing campaign for UBS Asset Management has been shortlisted for best B2B at the BIMAs 2024.
While UBS Asset Management has high awareness as a global financial services brand, they are less well-known for sustainable investment solutions.
With 150bn USD in ESG AuM and 30bn USD in sustainable ETFs, over 50% of which are customised, USB's innovative approach to passive sustainable investment solutions is not widely recognised amongst professional investors.
And as an early entrant to sustainable investment, UBS has over 20 years of experience in sustainable investing under its belt.
UBS Asset Management needed to raise its profile amongst institutional and professional investors, who were unaware that UBS is an innovative pioneer of sustainable ETF and rules-based investment solutions.
